Who should you be lending with?

Free tools built on RBI digital lending data — match with partners in 60 seconds, map all 1,477 partnerships, and read the institutions that matter.

Tools for the top Digital Lending teams

1,477
Mapped Partnerships
522
Entities Tracked
79
Institutions in Focus
Institutions in Focus

FIs and Fintechs moving the market

A curated view of banks, NBFCs, and fintechs worth tracking

This Month's Read on the Market

Capital is abundant. Scale is scarce.

A small number of large platforms intermediate lender partnerships at scale, while a long tail builds for niche segments. Distribution without a balance sheet is a marketing business — capital commitment is what differentiates.

More where this came from — get the monthly note →
Power Law Distribution
Paytm: 18 partnerships
CRED: 6 partnerships
KreditBee: 7 partnerships
200+ others: 1–3 each
The Monthly Note

One sharp note a month on partnership moves, pricing, and new tools.

Read by teams at NBFCs and fintechs tracking the ecosystem. No noise, no decks — just what changed and what it means.

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About

Digital Lending.In is an open platform of tools and intelligence for operators building digital lending businesses in India.

Built by Sudharsan Venkatakrishnan — a digital lending leader who has run P&L, launched products, and scaled lender partnerships for fast-growing digital books.

The goal is simple: make the data, benchmarks, and partner intelligence that shape lending strategy accessible to everyone building in this space — not just the teams with large research budgets.

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